social media

Social Media targeted pieces, for influencers and trending topics in the Journal workplace digital universe.

Are Social Media Influencers the New Actors?
Once upon a time, movie stars used to rule Hollywood. When a film needed promotion, they'd appear in newspaper articles, magazine spreads, talk shows, etc. Although not much was really known about their personal lives (thanks to a team of crafty publicists), their fans still went to see each new film. Tom Cruise, Julia Roberts, Bruce Willis, Denzel Washington, Sandra Bullock—the list goes on and on.
By Natasha Sydor8 years ago in Journal
What's My Life Post-Creators Like?
Since Oct. 25, 2017, I'd bid my farewell to those I'd met during my time at Creators Media. The followers, the colleagues, the editors, and, ultimately, my first paid writing gig. A gig that allowed me to learn more about myself as a writer more than ever before.
By Dustin Murphy8 years ago in Journal
Why You Should Be Advertising on Instagram and How To Get Started
Marketers that have completed successful Instagram ad campaigns will tell you that this form of advertising definitely works. There are 700 million active users on Instagram, your audience is there. Every smart marketer knows to meet their target audience where they already are. This works far better than attempting to corral like-minded people into one area.
By Katana Haley8 years ago in Journal
Life of a Broke Gamer
Gaming has been, for me, the one place I could escape my problems and jump into a fantasy world, where everything in the world is vibrant and eye-catching. This day in the age of social media sites such as YouTube and Twitch give some people the chance to make a living and game at the same time, but just how can anyone do this? Becoming a full-time streamer or a full-time YouTuber is hard enough, but even harder when you are flat out of cash with little equipment and or resources. There are a few free video recording softwares, and here is a list of a few:
By Kid TheGaming8 years ago in Journal
Social Media and The Brawling B(r)and
It happens to some of our favorite bands; they call it quits or members leave. Sometimes they’re fired, and sometimes they have truly righteous reasons to depart from their band. Either way, whatever the case, with social media being so readily accessible, we’ve all seen bands and companies’ interpersonal relationships being handled on social media at times. So how do we respond? What is acceptable and what is not for them to post online? WHAT ARE THEY EVEN THINKING?!
By Christine Collins8 years ago in Journal
The Benefits of Social Media—as Told by a Professional Food Blogger
One of the most important parts of running a business is to also have a successful marketing team. Giant corporations and small business alike use marketing tools such as television commercials, billboards, and radio to spread the word about their product or service and to gain business. With the rise of technology and social media, these same businesses have taken to the internet to reach even more consumers. So, one might wonder how individuals such as writers are able to market themselves to gain readers, sell books, and stand out from the crowd. The answer is social media.
By RaeAnna Mercado8 years ago in Journal
The Puppet Show
Social media has turned the world of communication upside down in the last decades; with radical changes that affects how impressions are made and how people interact with each other. It has become crucial for companies to enter in this new world of technology, renewing their marketing strategies to continue reaching and satisfying their customers. Though most organizations still struggle in understanding how social media might be used to engage and sell, it is imperative for them to change and most of it is because “there will be even more changes in the coming years, because social media marketing continues to extend from the marketing department to nearly every aspect of a company’s business” (Hendricks). But what is this so-called thing known as social media? “Social media is a based application that are available and allow developing, consuming, and sharing user generated content” (Vinerean). Society has change on an enormous level; nowadays, it is no longer important to have self-approval, but the new source of power and fame is the community approval to each action and decision that is made. Every individual of the new generation is craving acceptance and recognition; they want to be part of something bigger than themselves. That is exactly what social media has to offer; the opportunity of sharing yourself with the world, and leting them have an opinion about you. Because of the increasing importance of social media in our daily life, marketing has to push itself into it. This essay will highlight different sources about how Marketing in social media is engaging consumers and companies in a unique way that not only helps them to sell more, but get feedback and advertising for free; and also, will discuss the perfect marketing technique to engage your audience.
By Marivi8 years ago in Journal
4 Quick Tips to Snapchat Geofilter Marketing
By now everyone knows that Snapchat filters are being used in corporate marketing campaigns. Every time you post a Snap you scroll through three to four super-intrusive filter options that corporate brands have shelled out hundreds of thousands of dollars to post nationwide. What people don't realize is how effective Snapchat filters can be as an inexpensive marketing tool for small brands.
By Maverick Hunsinger8 years ago in Journal
How I Gain 100 New Followers In a Day
We all know the struggle when you are trying your best to launch your products online. Good and engaged followers can be the difference between getting your products noticed or struggling to make a sale. Wether we like it or not, social media has a huge take on the success of your business; and as a business owner one of your concerns must be to reach more people with your products.
By Genesis Alvarez8 years ago in Journal
The Next 3 Things to Do Immediately About Your Online Marketing
Three of the most common mistakes I see business making in their online marketing campaigns are so simple to correct, but so much money and effort is going to waste. Make sure you are not wasting your online marketing budget.
By Jason Rudland8 years ago in Journal
Why I Hate Marketing Gurus
After I finished my first feature film, I had a slight idea of how to market or sell my film; but, since we are in the golden age of the internet, where you can learn anything either by paying on websites like Lynda.com or on Youtube for free, I decided to learn marketing and online marketing.
By Adrian A. Pedrin V.8 years ago in Journal
The Power of Social Media
I'm an aspiring model, and the most common thing I get asked is how I got into it. Now, I'm not yet what I'd call successful, so take everything with a pinch of salt, but I think a lot of people would agree with the things I have to say about the power social media can have on success. Though I haven't reached my peak yet; I'm not Insta Famous and I don't have tons of contracts with big brands. I've had a few big successes in my eyes, and I owe a lot of it to the way I've learnt to manage my social profile.
By Louie Warner8 years ago in Journal